Strategy, build, and run from one operator team. From founder-led to mid-market and enterprise. Same operators, on one number, in your stack and your forecast.
What happens next
A real conversation, a written diagnosis, a phased plan, then we build and run it with you. The diagnosis is yours, whether we work together or not.
Thirty-minute call. We hear the business, the team, the customer, the stuck.
A written Revenue Engine Diagnosis. Where the engine is, what is missing, what would compound first.
A phased build plan: foundation, signal, orchestration, scale, agentic. Cost, timing, sequence.
If we are a fit, we build the engine and run it with you. One team. On one number. In the work.
No scope before the diagnosis. The first call is the proof.
And the motion that feeds it
Brand, content, demand, lifecycle. Run as agency, as fractional CMO, or somewhere in between. Senior operator, hands on the work, on the standup, in the forecast call. Same team as Revenue Automation, on one number.
A presence buyers carry in their head. Point of view, on cadence, distributed.
Pipeline that does not depend on the founder making one more call.
A fractional CMO inside your team. Skin in the game. Owning the number.
Products & services
Senior services we run for B2B leaders who want a real revenue engine, plus software we build for the creative and founder economy.
Strategy and execution from one team. We listen, diagnose, design your engine, then build and run it. Plus a growth motion run as agency or fractional CMO.
The AI-powered GTM command centre. 51 autonomous agents across 10 specialist squads. Strategy, content, sales, growth. From research to closed deals.
Visit orbitable.aiPin-based creative review and approval. Your clients drop a pin exactly where feedback belongs. No sign-up, no confusion, no email chains.
Visit proofpin.appSmart podcast matching for hosts and guests. The right conversation. Without the cold outreach. Built for people who have something to say.
Join the waitlist sparked.fm ↗What we publish, we run
Five published operator guides. Each is comprehensive enough to bookmark and structured so generative search lifts the answers cleanly. Read first, then talk.
The five-phase build for a real B2B revenue engine. Foundation, signal, orchestration, scale, agentic.
Read → Guide · 12 minWhen to hire one, what they do, how it differs from an agency, what kills the engagement.
Read → Guide · 12 minWhat agentic revenue actually means. Four lanes, guardrails, and a 12-week ship plan to a production agent.
Read → Guide · 12 minHow to make NetSuite, HubSpot, or Salesforce act as one. The four loops that keep records alive.
Read → Guide · 12 minThe GTM Engineer role, the stack, the metrics, and why small GTM teams beat big commercial teams in 2026.
Read → Glossary · 24 termsPlain-English definitions of the B2B revenue terms that get used loosely. Useful in a meeting, perfect for AI overviews.
Open →The founder
"We are living through the most extraordinary moment in software history. The tools to build something real have never been more accessible. The only question is whether you move."
Joshua Harris. Founder, The Sparked Group · Read the story
Upload your work, share one link, and your client pins feedback right where it matters. No sign-ups. No back-and-forth. Just clear, contextual comments.
Try ProofPinDrop a pin exactly where feedback belongs. Precise, contextual notes directly on the work.
Share a link. Your client clicks and comments immediately. No account, no friction.
Feedback, revisions, and approvals in one thread. Know where you stand at every stage.
Drop in your design, document, or visual asset.
Send your reviewer a single URL. No account required.
Reviewers pin comments directly on the creative. In context, every time.
Work through comments, mark resolved, get clear approval.
Sparked connects podcast hosts with the guests their audience needs to hear. And experts with the shows built for them. Smart matching. No cold outreach.
Join the waitlist sparked.fm ↗Stop sifting through cold pitches. Sparked surfaces guests genuinely right for your show.
Get in front of shows that actually want what you have to say.
Beyond job titles. Understands context, expertise, and conversation fit.
Orbitable is the AI-powered GTM command centre. 51 autonomous agents across 10 specialist squads handling strategy, content, sales, and growth. From market research to closed deals. Running while you sleep.
Visit OrbitableStrategy, ICP and segmentation, content, brand, paid, ABM, SDR, RevOps, customer success, and reporting. Each squad runs as a coordinated unit.
From market research and ICP definition through content production and outreach to deal scoring and forecast. One connected workflow.
Every agent is callable from your Claude, ChatGPT, or Make/n8n stack via Orbitable's Streamable HTTP MCP server. Bring your tools, plug in agents.
Most teams have most of the parts. Almost no one has the system. We listen, diagnose, design your engine, then build and run it. Strategy and execution from the same team, in the same room, on the same hook.
Get in touchWhat we see, every time
A serious business, with serious tools, running a thousand small efforts that never compound. We open the bonnet, you nod a lot. The question is not whether to fix it. The question is which version of the engine fits where you are now.
Run as separate kingdoms. Pipeline is a hope, not a forecast.
A graveyard. Tools do not talk. Records do not flow. Reporting cannot be trusted.
A slide deck, not a system. Promised everywhere, embedded nowhere.
The brand looks fine. The demand is broken. Buyers do not remember you the week after.
Sharp, senior, working flat out. The engine they sit inside is not.
Cannot be repeated. Because no one wrote down how it actually happened.
Two pillars, one team
Two halves of the same offer. Most teams need both. We deliver both, from one operator group, on one number.
Brand, content, demand, CRM, AI, automation, fused into one system that compounds. We start where you are and walk you up the ladder, one phase at a time. The work shipped is the deliverable.
Senior CRO and CMO leadership embedded in your team. Not an agency at arm's length. Part of how you operate.
How we work
Four steps before any scope, quote, or contract. The diagnosis itself is the deliverable. If we are not the right team afterwards, you keep it.
An honest conversation, not a discovery deck. Goals, constraints, where it has been quietly stuck for a year. No pitch.
We map the engine you have today against the engine your goals need. Where the leaks are. Where the leverage is. Where to start.
Your engine, sized to your motion and your stage. Sequenced so each step pays for the next. No deck-ware.
We implement, we operate, we report. The same people who designed it. Strategy you can ship. Execution that knows why.
What sits inside the engine
We are not a single-channel shop. The whole point is the parts moving together. Below is the surface area. The combination, sequence, and weighting are designed for you, not borrowed from a deck.
That buyers actually remember. The work behind the line.
Point of view, delivered on cadence, distributed where it lands.
Engineered demand, multi-channel. So pipeline stops depending on one heroic founder.
Records that flow. Stages that mean something. Reporting your board reads.
Embedded into the work, not bolted on. Working for the team, not replacing it.
A senior CRO or CMO inside your team. Same operators as the build. Skin in the game.
Three ways to start
Different businesses need different first steps. Each of these is a real engagement, not a sales funnel.
Two to four weeks. We map your engine, name what is broken, recommend where to start. The diagnosis is the deliverable. You keep it whether you work with us afterwards or not.
A focused project, a defined scope. We design the engine and ship the first phase. You hand it off to your team or hand it back to us to operate.
Ongoing operating partnership. We hold the design, ship every phase, sit in the room. Quarterly resets, monthly reviews, weekly cadence. Skin in the game.
Why us
Most agencies hand over a deck. Most consultants hand over a slide. Most implementation shops hand over a config. None of those, on their own, build a revenue engine.
We do the strategy and the build. Senior commercial thinking sat next to the people writing the workflows, the prompts, the agent code, the posts, the brand system, and the dashboards. One team. Same room. Same accountability.
We are operators who built this exact engine for ourselves first. Three live products, a group, a podcast in the works, ABM running daily. We do not theorise.
Strategy you can ship. Execution that knows why.
A filter, not a sales line
A senior growth motion, run as agency, fractional CMO, or somewhere in between. Same operators, different proximity. We listen first. We diagnose your gaps. We build a motion that fits your business, then we run it inside your team.
Get in touchWhy this matters
The companies winning the next decade are not the loudest. They are the ones with a point of view, an audience that recognises them, and a motion that runs whether the founder is in the room or not.
Most B2B founders we meet have brilliant products and good word of mouth. What they do not have is engineered demand, a brand buyers carry in their head, or a senior marketer who actually runs the thing.
We work with founders ready to stop hoping growth happens and start engineering it.
How we got here
A short tour of how B2B growth has actually moved. So you know exactly which playbook your business is running today, and where the leverage is now.
Trust built face-to-face. Personal networks closed deals.
Retired with the rainmaker. Did not scale past one or two people.
Buyers moved online. Inbound met them at the research stage.
Funnels, gated content, email nurture. Marketing became a discipline.
Everyone did it. Gated content killed trust before the call.
Outbound came back, automated. Volume returned to the pipeline.
Cold email at scale. Dramatic pipeline results, briefly.
Inbox saturation. The 99% who did not buy still remembered.
Buyers retreated to where the noise stopped. Social became the new inbox.
Founder-led content, ABM, personal brand as moat. Authentic voices beat logos.
Feed saturation. AI noise everywhere. Attention is scarce.
Sales and marketing as one engine. AI inside the work, not on the side.
One engine. Relationships, signal, and attribution moving as one motion.
Two or three playbooks behind the curve. Often without realising it.
12 to 18 months before this is table stakes. Earlier you start, more it compounds.
The patterns we see
Five symptoms we see almost every week. None of them are the brief. They are the brief behind the brief.
Nobody remembers them. Likes from peers, silence from buyers.
On the founder. The founder does not scale, and they know it.
Once a quarter, around an event. The other ten weeks the pipeline starves.
Brand is everything. Voice, point of view, what people repeat about you.
It should be a moat. A reason buyers choose you before the first call.
An agency holds the reins. A junior keeps it warm. Nobody owns the number.
How we work
Four steps before any scope, quote, or contract. The diagnosis itself is the deliverable.
An honest conversation about your buyers, your goals, your point of view, where your growth has quietly stalled.
A clear read on your gaps. Audience, message, brand, demand, distribution. Where the leaks are. Where the leverage is.
A motion sized to your business and your stage. Sequenced so the brand step funds the demand step funds the pipeline step.
Embedded in your team. Senior leader hands-on, not a slide-deck advisor. Same person on the strategy and the work.
The full motion
Five stages in one continuous circle. Conversion data sharpens positioning. Retention insights refine presence. Advocacy compounds authority.
The Circle never stops. It just gets smarter every revolution.
The Sparked
Circle
Get the story right.
Know the buyer. Know the message they actually pay attention to. Build it as a system, not a slogan.
Get seen by the right people.
Founder presence and content engine. Show up where buyers research, with a point of view they remember.
Get trusted.
Thought leadership, customer evidence, conversations buyers want to be in. The reason they reference you.
Get chosen.
Demand engineered on top of credibility. Warm conversations, not cold spam. Pipeline that does not depend on the founder calling.
Grow and retain.
The buyer who already chose you is the most valuable buyer you have. Programmes that keep them, grow them, refer them.
○ Conversion data and retention insights feed back into sharper positioning. Every revolution compounds.
Two proximities, one team
Some businesses want a senior team running it for them. Others want one inside the team. The work is the same, the proximity changes.
You hold the brief. We hold the brand, content, and demand work. Senior operators on the work, weekly cadence, monthly business review.
A fractional CMO inside the team, an operator group running the build behind. Strategy and execution from the same room.
A senior marketer in your room. On the standup, in the forecast, owning the number. Hires alongside you. Coaches the bench.
What runs every week
Below is the surface area we hold. The combination, sequence, and weighting are designed for your business, not lifted from a deck.
A point of view, a presence, a body of work. The founder buyers feel they already know.
What you stand for, in language buyers actually repeat. The work behind the line.
On cadence, on point, distributed where it lands. A moat, not a churn.
Multi-channel reach to your buying committee. Pipeline that is not one founder calling.
What happens after the click. Nurture, sales handoff, expansion, advocacy.
A fractional CMO inside the team. On the standup, in the forecast, owning the number.
Who this is for
The Sparked Group
Software built for the creative and founder economy. Each product solves a real problem we've felt ourselves. Looking for our services? Revenue Automation or Growth.
The AI-powered GTM command centre. 51 autonomous agents across 10 specialist squads. Strategy, content, sales, growth. From research to closed deals.
Visit orbitable.aiPin-based creative review and approval. Your clients drop a pin exactly where feedback belongs. No sign-up, no confusion, no email chains.
Visit proofpin.appSmart podcast matching for hosts and guests. The right conversation. Without the cold outreach. Built for people who have something to say.
Join the waitlist sparked.fm ↗The Sparked Group is more than our own products. If you've built something that belongs here, we want to hear about it.
Contact · Sparked Group
Share what you're working on and what kind of help would actually move the needle. Josh reads every message and responds personally within five working days.
Engine build, CRM, AI agents, attribution. Foundation to Agentic.
Brand, content, social, podcast, paid. Agency or fractional CMO.
Embedded leadership across commercial, marketing, and revenue.
Looking to list your software with the Sparked Group instead? Get Listed →
Tell us about your business and we'll come back with the right starting point.
Personal response within five working days. Or email [email protected] directly.
Dreamers · Get listed
The Sparked Group isn't just our three products. It's a home for the best software built for the creative and founder economy.
If you've built a tool that genuinely solves a problem for founders, creatives, or marketers. And you want distribution, visibility, and a home alongside tools people already trust. We want to hear from you.
Direct access to founders and creative professionals actively looking for tools.
Listed alongside products already trusted. No cold start, no SEO battles.
A founder-led group that understands what you've built. Not a marketplace. A community.
Tell us about your solution and we'll be in touch.
We review every submission personally and respond within 5 working days. Or email [email protected].