Which few numbers actually tell you whether your Convert stage is working?
Track four numbers: win rate (share of deals you close), sales cycle length (how long deals take), average deal size, and follow-up speed (how fast you respond). Together they show whether you win enough, fast enough, at the right value, with reliable follow-up. Watch trends over time rather than single figures, and fix the weakest number first.
In this lesson you will learn
The four numbers
Read trends, not snapshots
Turn numbers into action
This is lesson 6 of the Convert course in The Bowtie Academy, the free AI and revenue-automation school by The Sparked Group. The full lesson adds a plain-English walkthrough, a hands-on task on your own work, and a quick check, and it counts towards a verifiable certificate.
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