Products

Orbitable.aiAI-powered GTM command centre
ProofPin.appPin-based creative review
Sparked.fmSmart podcast matching

Services

Revenue AutomationFoundation to Agentic. The 5-phase engine
GrowthBrand, content, social. Agency or fractional CMO

Dreamers

Our DreamersWho's already on the platform
Get ListedAdd your app to the platform

Resources

The Spark · BlogShort notes on revenue automation and growth
GuidesLong-form playbooks engineered for citation
GlossaryPlain-English answers to B2B revenue terms
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Compare

Honest comparisons, written to help you choose.

Most comparison pages on the internet are sales pages with a table glued to the top. These are written for the buyer first. We say where we fit. We also say where we don't.

Three of the decisions B2B revenue leaders ask us about most often. Each comparison ends with a recommendation, but the work is the comparison, not the close.

Compare · The Sparked Group

Fractional CMO vs Agency

A fractional CMO embeds inside your team part-time as senior marketing leadership. An agency runs campaigns or projects from the outside. Which one fits, and when a hybrid earns its keep.

~10 min read · By Joshua Harris · Updated 12 May 2026
Compare · The Sparked Group

Revenue Automation vs Marketing Automation

Marketing automation is a tool. Revenue automation is the engine the tool plugs into. The honest difference, who owns each, what they cost, and when each one is actually right.

~10 min read · By Joshua Harris · Updated 12 May 2026
Compare · The Sparked Group

The Sparked Group vs a Traditional Consultancy

A consultancy delivers strategy in a deck and leaves implementation to your team. We design the engine and run it with you. The pricing, the team model, the risk profile, and where each one wins.

~10 min read · By Joshua Harris · Updated 12 May 2026